Sunday, January 24, 2010
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How Can I Help You
Everything in our world is constantly changing and the people who embrace change are the people who find long-term success. The people who don't embrace change will eventually become extinct. The fitness world is no different.
Fitness Atlantic has been and always will be committed to being the best and most progressive fitness show in North America. As president of Fitness Atlantic and a leader in the fitness industry I feel it is time for a revolution of our industry, a change of mentality among promoters that benefits the most important person in the fitness competition, YOU the competitor. I stated one month ago Fitness Atlantic was committed to the personal success of the competitors more than any federation in North America and I truly mean that.
The politics of our industry is something that is rarely talked about on a public forum. These discussions usually take place behind closed doors or secretly backstage among competitors. Historically the promoter-competitor relationships have been volatile for various reasons. As a former competitor and active promoter I am aware of the unfair demands, unreasonable restrictions, and uncomfortable pressures that are often put upon competitor's career and only favor the promoter monetarily with your entry fees. Having been a competitive bodybuilder and placed in these exact scenarios numerous times throughout my career, and enduring times in my life where I despised a sport I loved so much due to unfair practices by promoters, I made a commitment to myself the day I formed Fitness Atlantic, I would never put a Fitness Atlantic competitor in any similar situation. I was determined to never have the negative stigma so many promoters have earned and many rightfully so attached to my name or my company's name.
I feel over the 11-year history of Fitness Atlantic I have lived up to my commitment. The most important element in building a reputation good or bad is word-of-mouth. I am confident the reputation of Fitness Atlantic and Brian Cannone among competitors is a reputation I can be proud of. Fitness Atlantic has been and will always be about you the competitor.
Please do not judge Fitness Atlantic or myself by my words. Please judge us by our actions. As the most progressive fitness event in North America I want to be the first promoter in the fitness industry to encourage competitors to compete outside of Fitness Atlantic.
I want to see Fitness Atlantic athletes gain maximum exposure on the stages of my friend's and fellow promoters events including Matt Johnson's INBF New York, Robert Fulton's INBF Connecticut, Montanari Brother's NPC Grand Prix, Laura Turlelot's NGA, and Kevin Topka's BNLPA, and any show that will not tie you into a contract or penalize you for entering other events. If you enjoy competing and entering shows than do any and all of them you decide to do.
I want every competitor to realize Fitness Atlantic is committed to building careers. The days of promoters controlling competitors for personal gain at the expense of the athlete need to be over. A new era of promoters working with competitors building careers has arrived and Brian Cannone and FitnessAtlantic.com are leading the way.
Fitness Atlantic has earned its position by bringing the industries best competitors to its stage for the best event of the year, the Fitness Atlantic Championships. While competition has been and always will be the lifeblood of our fitness industry Fitness Atlantic is expanding into venues all for the benefit of the competitors. To set the standard as the premiere fitness company in North America Fitness Atlantic must look beyond the scope of traditional competition. As president of this great company what I want is the most passionate and driven competitors to be part of Fitness Atlantic's newest ventures.
The Fitness Atlantic vision encompasses eBooks, e-Courses, DVDs, internet TV and various other fitness related products all based on the individual personality of the competitor. I want the phone of Fitness Atlantic ringing off the hook and our mailbox full with everyone asking the same questions, "How can I create my own fitness DVD?", "How can I publish a fitness eBook?", "How can I be on internet TV?", and the most important question, "How do I further my fitness career?". I want your face, your feelings, your emotions; your personal story to be the heartbeat of the Fitness Atlantic brand.
It all begins with you the competitor, if you have the desire and dedication Fitness Atlantic can make dreams a reality.
Everything in our world is constantly changing. The days of promoters controlling talent are over and were something I personally never felt comfortable with. The traditional competitor relationship is passe. Fitness Atlantic is committed to building and supporting each and every competitor's career placing no limits on their ability to succeed in this great industry. I say this with pure conviction No Federation is committed to you the competitor and your career like Fitness Atlantic. With all the new ventures from Fitness Atlantic in 2010 I look forward to hearing from each and every one of you and how we can build your career together.
I'm very excited about some product launches in 2010 with a new book, "Stage Ready" and the e-course titled "Everything You Need to Know to Compete in a Show" each written and built around the athletes from the show.
If your desire is beyond the stage and catapulting your fitness career to new heights, creating products and a persona unique to you, Fitness Atlantic is the place to be.
Thank You,
Brian Cannone
Brian Cannone's Fitness Atlantic
Dear Fellow Athlete,
As president of the FitnessAtlantic.com Championships I cannot tell you how excited I am for this year's event. This is going to be a year that will offer great opportunities for the athletes! First I would like to thank all of the current athletes and spectators and anyone that has supported me and my event over the years. FitnessAtlantic.com is a childhood dream I had envisioned and because of you and guidance from many important people that dream has become a reality.
Every child has a dream and someone or something emotionally affects all kids. Some kids take a liking to baseball, football, golf or tennis and a even smaller percentage of kids might find a hero they admire in their chosen sport. However, over the years they may think they have found a profound love soon realize it was simply nothing more than an intense liking that has faded as the years pass. Only a select few are privileged enough to find their passion in life. Today I feel honored to be able to say my passion is, was, and always will be the fitness industry.
When I was young I lifted weights with my father and in 1991 with guidance from Mr. Connecticut Claudio Mancuso I began training for my first bodybuilding competition. I competed in a variety of different organizations (AAU, NPC, ANBC, MM) and as the years passed my desire for the sport evolved from competition to promotion. I was determined to learn all facets of our sport. In 1993 with help from a good friend Fred Yale I promoted my first show and that's when Fitness Atlantic was born.
Fitness Atlantic has been the birthplace for top stars in the bodybuilding and fitness world. I take great pride in saying Morris Mendez, Lindsay Messina, Alicia Marie, Ulisses Jr, Annette Perry and so many other incredible athletes have started their careers right here with Fitness Atlantic. Before they were on the covers of Oxygen and Muscle & Fitness Magazine, they were on the stage at Fitness Atlantic. I am proud to say they are among the best competitors in the world and even prouder to say they are my friends.
Fitness Atlantic has always been and will always be committed to producing the highest quality fitness shows, the best competitors and the most innovative website in the fitness industry. To say I am excited about the future of Fitness Atlantic is an understatement. I have enjoyed every second of the past 20 years bringing Fitness Atlantic to you and I can't wait for the next 20. This industry has been my entire life since I was 14 years old, from competing in bodybuilding shows, running gyms in Connecticut for the past 19 years, to meeting my fiance Donna a former fitness competitor who stood by me during both good times and bad. Donna, Thank You.
Everyone has a dream and Fitness Atlantic is mine. There would be no Fitness Atlantic without all of you. Thank you for making Fitness Atlantic the new standard in the world of fitness competition. I look forward to announcing some huge surprises for the athletes in 2010 and becoming the largest non-sanctioned independently produced event in North America.
Sincerely,
Brian Cannone
Fitness Atlantic Producer
Thursday, January 21, 2010
Delicious Sources of Omega-3 Fatty Acids

It really is very simple to take better care of yourself. A couple of different food choices during the day and you'll be well on your way to fueling your body with all the nutrients it needs.
Take, for instance, Omega-3 fatty acids. They've been all over the news for years now as a super important part of your healthy eating plan.
So what are some delicious sources of Omega-3s?
1) Salmon is probably the most well-known choice. But hey, if you don't like salmon then some other choices of fish would be Mackeral, Tuna, Snapper or Sardines.
2) Walnuts are another top pick. These are perfect for a snack you can bring with you just about anywhere.
3) Essential Fatty Acid supplements are also a valid choice. Yes, you want to be eating whole foods and fueling your body with nature's best. But a high quality EFA supplement can be a great addition to your healthy eating plan.
And as a proud Prograde partner I recommend their EFA Icon product. It's extremely high quality and they are about the only supplement company on the planet I truly trust.
Best part is they are having a sale on EFA Icon that runs until 11:57pm EST on Friday, January 22nd. So yes, its' just about over!
So if you want to save 10.10% on this awesome product then be sure to visit http://fitnessatlantic.getprograde.com/krill_oil.html RIGHT NOW.
Yours in health,
Brian
PS - Again, Prograde Nutrition's EFA Icon product is super high quality and you can save 10.10% on it if you order right away. The sale is almost over! http://fitnessatlantic.getprograde.com/krill_oil.html
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