Saturday, March 19, 2011

Tony Horton Appearance April 16th



Fitness Atlantic Event Presents “Ripped & Ready” Workout with Tony Horton

Open workout with Tony Horton will kick off one of New England’s largest fitness events.…

WALLINGFORD, CT – MARCH 8, 2011 – Fitness trainer Tony Horton, creator of “P90X® Extreme Training System,” will lead an open workout Saturday, April 16, 2011 at the Fitness Atlantic Event. 

The Fitness Atlantic is one of the largest fitness events in New England held at the Oakdale Theatre in Wallingford, Connecticut.  The event brings together the Best of the Best in Male and Female Fitness and Sports Modeling in different categories competing for the richest title in the sport earning "Pro Status."  Participants come from all over America to compete for the prestigious titles offered and the opportunity to shoot with some of the most published fitness photographers in the country. 

Since 1999, the Fitness Atlantic event provides fitness models of all types a chance to shine! With a consistently sold-out audience, national exposure and production standards designed to make every contestant feel like a star, the Fitness Atlantic show is like no other event in the Nation! “This is certain to be the most personally rewarding event an aspiring fitness model can enter,” said Brian Cannone. Competitors get in the best shape of their lives while trying to turn Professional, Win Awesome Prizes, and Get the Opportunities they have been looking for by competing. Spectators are encouraged to cheer for their favorite fitness models while getting inspired by seeing the results of their hard work through exercise and nutrition. 

Come out and Meet Tony Horton, the master behind the best selling fitness program in America P90X®. Tony helps people get fit all over the world by keeping them motivated in health, physique, and lifestyle. Over the last 17 years Tony has acquired, perfected, and shared his fitness expertise with countless individuals across America. From professional athletes, sports teams, television and major movie stars, recording artists to the average American, Tony has helped people turn their lives around with the perfect mix of encouragement, humor, discipline and fun.  

Tony is looking forward to working out, followed by a one hour Q&A and lastly an autographed session signing his new book “Bring It,” all while helping participants incorporate more fitness and motivation into their lives.    His P90X DVD’s emphasize “muscle confusion,” a method of cross training and periodization achieved through switching the order of exercises and incorporating new and varied movements. Muscle confusion supposedly prevents the body from adapting to exercises over time, resulting in continual improvement without plateaus. Open workout starts at 10 a.m. followed by a Q&A at 11:00 a.m. and autograph’s at 12:00 p.m.

Wednesday, March 16, 2011

Fitness Atlantic Event Presents “Ripped & Ready” Workout with Tony Horton

For Immediate Release Contact: Nicole Dunn
March 8, 2011 (818) 231-5589

Fitness Atlantic Event Presents “Ripped & Ready” Workout with Tony Horton

Open workout with Tony Horton will kick off one of New England’s largest fitness events.…

WALLINGFORD, CT – MARCH 8, 2011 – Fitness trainer Tony Horton, creator of “P90X® Extreme Training System,” will lead an open workout Saturday, April 16, 2011 at the Fitness Atlantic Event. 

The Fitness Atlantic is one of the largest fitness events in New England held at the Oakdale Theatre in Wallingford, Connecticut.  The event brings together the Best of the Best in Male and Female Fitness and Sports Modeling in different categories competing for the richest title in the sport earning "Pro Status."  Participants come from all over America to compete for the prestigious titles offered and the opportunity to shoot with some of the most published fitness photographers in the country. 

Since 1999, the Fitness Atlantic event provides fitness models of all types a chance to shine! With a consistently sold-out audience, national exposure and production standards designed to make every contestant feel like a star, the Fitness Atlantic show is like no other event in the Nation! “This is certain to be the most personally rewarding event an aspiring fitness model can enter,” said Brian Cannone. Competitors get in the best shape of their lives while trying to turn Professional, Win Awesome Prizes, and Get the Opportunities they have been looking for by competing. Spectators are encouraged to cheer for their favorite fitness models while getting inspired by seeing the results of their hard work through exercise and nutrition. 

Come out and Meet Tony Horton, the master behind the best selling fitness program in America P90X®. Tony helps people get fit all over the world by keeping them motivated in health, physique, and lifestyle. Over the last 17 years Tony has acquired, perfected, and shared his fitness expertise with countless individuals across America. From professional athletes, sports teams, television and major movie stars, recording artists to the average American, Tony has helped people turn their lives around with the perfect mix of encouragement, humor, discipline and fun.  

Tony is looking forward to working out, followed by a one hour Q&A and lastly an autographed session signing his new book “Bring It,” all while helping participants incorporate more fitness and motivation into their lives.    His P90X DVD’s emphasize “muscle confusion,” a method of cross training and periodization achieved through switching the order of exercises and incorporating new and varied movements. Muscle confusion supposedly prevents the body from adapting to exercises over time, resulting in continual improvement without plateaus. Open workout starts at 10 a.m. followed by a Q&A at 11:00 a.m. and autograph’s at 12:00 p.m.

Following Tony Horton will a Zumba demonstration. Zumba Fitness® is the only Latin-inspired dance-fitness program that blends red-hot international music, created by Grammy Award-winning producers, and contagious steps to form a "fitness-party" that is downright addictive.

For media questions/interviews in relation to Tony Horton, contact Nicole Dunn, nickyodunn@gmail.com at Dunn Pellier Media and for questions about the Fitness Atlantic event contact Brian Cannone at info@fitnessatlantic.com or at: http://www.fitnessatlantic.com

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Fitness Atlantic Helpful Tips

Fitness Atlantic Helpful Tips

Thank you for your interest in the 2011 WBFF Fitness Atlantic Championships.

The venue is outstanding and seats nearly 5,000 people (but we are only selling 1,000 seats in the front middle section) and the front lobby called “the dome” is 22,000 square feet and will host the interactive workouts. The stage is 60’ feet wide and the backdrop for the finals is a projector image of the sponsor logos and moving head lights and haze just like a real concert. This is a major concert venue and the place is massive along with the backstage area which has two floors so the men will be downstairs and the women upstairs in huge dressing rooms. This event is produced as a “show” from the time the curtain opens until it closes it is something the audience will always remember as a great experience.

Our goal is to make a big impression as this is the 13th Annual Fitness Atlantic but now the first “Official” WBFF show in the USA. We have a fantastic backstage crew to help you along with many current top WBFF Pros attending.

Overall Winners of the Open Divisions in Bikini, Male and Female Fitness Model, Figure and Bodybuilding will turn “WBFF Pro”. Five Pro Cards will be given out.

We have photographers everywhere. Some are flying in from Weds to Sun and doing photo shoots. We will also be doing video interviews backstage. If you want to get published schedule a photo shoot with some of the photographers as the photo shoot images are usually the ones to get published in magazines.

If you filled out the online registration form but didn’t make the payment you will have to do that again and pay to be registered into the show - http://www.fitnessatlantic.com/store/events/registration
The host hotel “discount” ends March 16th
The event deadline is April 8th or a $50 late fee kicks in
No one will be allowed to enter the day of the event
Some photographers will start shooting at the host hotel as early as Weds April 13th
The closest gym is Fitness 4000 in Wallingford, CT and they have a $10 day fee if you want to go workout
The spray tanning starts Friday at 9:00am - make your appointments now
Check in will be 3:00pm to 7:00pm Friday April 15th
Bodybuilders need to bring music on CD to registration
Bodybuilders will be weighed-in between 3:00pm and 7:00pm
Bodybuilders are drug tested by nurses using urinalysis testing
Bring extra towels and a sheet to the hotel so you don’t ruin any linens with your tanning product and get charged for them
Don’t worry about bringing your own mirror the backstage is huge and has them everywhere
Bring a exercise band if you are in bodybuilding or figure as we won’t bring many weights
First 150 competitors entered will receive a goodie swag bag
Trainers are not allowed backstage - no exceptions
Prejudging starts at 10:00am
Finals start at 6:00pm and end by 10:30pm
There are three ticket prices now ($30 for prejudging, $40 for finals, and $50 for an all day pass)
Finals tickets are reserved seating
Tony Horton creator of P90X workout starts at 10:00am in the Dome (workout, seminar, autographs, photos) after there will be a Zumba Party at 2:00pm to 3:00pm - the live workout is drawing 500-1000 additional attendees to the event - we want Tony to make a stop backstage and visit with the competitors for photos
About 20 sponsor exhibits will be in the Dome please visit them and show your support - we are also raffling off a Life Fitness 9500 Treadmill - each competitor will get their name added to the raffle - additional tickets are $10 (only 350 tickets will be sold to spectators so chances of winning are very good)
Bikini Diva is two rounds Swimsuit and Gown (Long Gown)
Diva Fitness Model is two rounds Swimsuit and Themed Sportswear
All women are invited into the opening performance which has a very special surprise guest performer - no special outfits required for the girls - it will be swimsuits and heels (Bikini, Fitness Model, and Figure).

Check in and Registration
Friday April 15
3:00pm - 7:00pm
Four Points by Sheraton Meriden
275 Research Parkway
Meriden, Connecticut 06450
Phone: Phone: (203) 238-2380
“Fitness Atlantic Rate” if Booked
before March 16, 2011 is only $85.00 plus tax


Tanning Services
will be available at the host hotel
on Friday 9AM -11PM. Contact www.elitebronzing.com

Makeup Services
Cosmetic Artistry by Elise
www.elisefirestone.com

Show Hair and Extensions
by Tiffany Tillinger
Tiffie_T226@yahoo.com

Venue
Toyota Presents the Oakdale Theater
95 S Turnpike Rd
Wallingford, CT 06492

Show Photographers
Jason Ellis - Photo Shoot
GW Burns - Photo Shoot
Todd Ganci - Stage Photos
Coach A - Photo Shoots
Leigh Hagan - Photo Shoots
John Ryan - Backstage
Tom Couture - Backstage
Greg Geiger - Spectators with Tony Horton and Candid Finals
Alan Barry - Tony Horton appearance and Candid
http://www.fitnessatlantic.com/photography.htm

Opening Number Rehearsal
7:00pm Friday April 15th Host Hotel Ballroom
5:00pm on Stage at Venue

Tuesday, March 15, 2011

Wednesday, March 9, 2011

Fitness Atlantic Event Presents “Ripped & Ready” Workout with Tony Horton


Fitness Atlantic Event Presents “Ripped & Ready” Workout with Tony Horton

Open workout with Tony Horton will kick off one of New England’s largest fitness events.…

WALLINGFORD, CT – MARCH 8, 2011 – Fitness trainer Tony Horton, creator of “P90X® Extreme Training System,” will lead an open workout Saturday, April 16, 2011 at the Fitness Atlantic Event. 

The Fitness Atlantic is one of the largest fitness events in New England held at the Oakdale Theatre in Wallingford, Connecticut.  The event brings together the Best of the Best in Male and Female Fitness and Sports Modeling in different categories competing for the richest title in the sport earning "Pro Status."  Participants come from all over America to compete for the prestigious titles offered and the opportunity to shoot with some of the most published fitness photographers in the country. 

Since 1999, the Fitness Atlantic event provides fitness models of all types a chance to shine! With a consistently sold-out audience, national exposure and production standards designed to make every contestant feel like a star, the Fitness Atlantic show is like no other event in the Nation! “This is certain to be the most personally rewarding event an aspiring fitness model can enter,” said Brian Cannone. Competitors get in the best shape of their lives while trying to turn Professional, Win Awesome Prizes, and Get the Opportunities they have been looking for by competing. Spectators are encouraged to cheer for their favorite fitness models while getting inspired by seeing the results of their hard work through exercise and nutrition. 

Come out and Meet Tony Horton, the master behind the best selling fitness program in America P90X®. Tony helps people get fit all over the world by keeping them motivated in health, physique, and lifestyle. Over the last 17 years Tony has acquired, perfected, and shared his fitness expertise with countless individuals across America. From professional athletes, sports teams, television and major movie stars, recording artists to the average American, Tony has helped people turn their lives around with the perfect mix of encouragement, humor, discipline and fun.  

Tony is looking forward to working out, followed by a one hour Q&A and lastly an autographed session signing his new book “Bring It,” all while helping participants incorporate more fitness and motivation into their lives.    His P90X DVD’s emphasize “muscle confusion,” a method of cross training and periodization achieved through switching the order of exercises and incorporating new and varied movements. Muscle confusion supposedly prevents the body from adapting to exercises over time, resulting in continual improvement without plateaus. Open workout starts at 10 a.m. followed by a Q&A at 11:00 a.m. and autograph’s at 12:00 p.m.

Following Tony Horton will a Zumba demonstration. Zumba Fitness® is the only Latin-inspired dance-fitness program that blends red-hot international music, created by Grammy Award-winning producers, and contagious steps to form a "fitness-party" that is downright addictive.

For questions about the Fitness Atlantic event contact Brian Cannone at http://www.fitnessatlantic.com


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